Learn To Run A Nintendo Retail Store In One Easy Module
February 28, 2013
When your Nintendo product breaks down or you have a burning question about Nintendo games, who ya gonna call? Back in the glory days of the 8-bit and 16-bit consoles, you'd have to seek out an authorized Nintendo repair outlet to have your ills healed by your friendly neighborhood Nintendo repair representative. Someone has to train those repair technicians in the art of basic troubleshooting and brand marketing, however, which is where the Nintendo Retail Store Training Module comes into play. Take a peek behind the curtain over at Nintendo Player at an October 1994 copy of the document that teaches employees how to become Nintendo repair wizards.
This Nintendo Retail Store Training Module was given to a game store by Michael Palazzo, a Nintendo of America Retail Representative, during the last days of the NES in 1994. The binder’s contents include laminated troubleshooting guides for the NES and the Game Boy, technical comparisons between the NES and the SNES, advertisements for new titles, and various FAQs that provide some creative PR.
The document runs thirteen pages of which more than half are marketing and PR materials. You'll learn about all of the hottest new Super NES games like Stunt Race FX and Donkey Kong Country in addition to talking points about why Nintendo products beat the competition in a variety of ways. For instance, Nintendo doesn't need to produce a CD-ROM add-on for its consoles because CDs don't do anything worthwhile to enhance or improve video games. Also, Super Play Action Football is the only sports game you'll ever need and the Game Boy is the only truly portable video game system. Nintendo was king during this era, so who are we to doubt this module's clearly stated truths?